This is a discussion on Need help with a MBA Marketing class within the Bob & Terry's Place forums, part of the The Back Porch category; Originally Posted by MattInFla Done. Good luck with the presentation. Matt Thanks Matt...
Well, I took the survey, but I don't know how "valid" the results are in my case. You need some "opt out" or "N/A" options and the ability to add comments. For example, we don't have any Potbellies and Jimmie whatevers in this area. Never even heard of them. So I couldn't very well "rank" them against Subway and Quiznos! Second, I've actually never been to a Quiznos. I see their adds on TV all the time, so I know there are some in the area, the food in the ads looks interesting, I'd like to try one, but I have no idea where the closest one is located. So, your survey would be better and give better results if it were modified some. For example, start with a question about if you have ever eaten in a Q. If not, jump to a question about their ads, interest in eating at one, etc. Allow people to enter the names of "other" fast food establishments rather than just Potbellies and Jimmiewhatevers. Have a space for comments at the end.
Live to ride, ride to live. Harley Road King And keep a .45 handy Kimber Custom TLE II
As one MBA student to another Good Luck.
I completed your survey.
"The world is filled with violence. Because criminals carry guns, we decent law-abiding citizens should also have guns. Otherwise they will win and the decent people will lose."
-James Earl Jones