Recently I had been seeing TV ads for ERA washing detergent. Some mighty wild claims but catchy. One is that it hit a barbeque stain so hard the stain went back in time. Another was a tea stain on one side of the world was hit so hard it broke a tea cup in China. At the end it says ERA has so much fight in it it is Chuck Norris Approved. Don't know if it is a national campaign but keep an eye out for it. Not bad for a commercial.
