Everything on the Brady website is misleading, no one should be surprised by this cartoon. The fact that they've switched to doodles to make their points instead of facts is what I take from this.
For instance, a bit further down and on the right of that very same page you can download a poster telling how many more people were "murdered by guns" (whatever that means) in the US than in other
countries (just noticed by redc13). What they don't mention in their poster is that all other countries listed there have populations about one tenth of that of the US population at most. In fact, the numbers
are quite close:
"Murders committed by guns" (?):
New Zealand - 5
Sweden - 37
Australia - 56
United Kingdom - 73
Canada - 184
United States - 11,344
(source: Brady Campaign (!), bradycampaign.org)
Populations (est 2007):
New Zealand — Population: 4,115,771
Sweden — Population: 9,031,088
Australia — Population: 20,434,176
United Kingdom — Population: 60,776,238
Canada — Population: 33,390,141
United States — Population: 301,139,947
(source: CIA,
www.cia.gov; google "population of ...")
Approximate "Murders per capita" (2004):
New Zealand - 5/4,115,771 = .00000121
Sweden - 37/9,031,088 = .00000410
Australia - 56/20,434,176 = .00000274
United Kingdom - 73/60,776,238 = .00000120
Canada - 184/33,390,141 = .00000551
United States - 11,344/301,139,947 = .0000377
(source: elementary school math class, division)
Lined up nicely for comparison:
.00000121
.00000410
.00000274
.00000120
.00000551
.0000377
These are much closer than the poster on their website leads you to believe, but the US is still a bit higher. Remember we are using the Brady numbers (obviously squeezed for every "murder" possible for the US and downplaying those of the other countries) and making the comparison using the countries chosen by the Brady's, so we can assume this is their "best case scenario."
Hardly conclusive, wouldn't you say?